Lay of The Land

Lay of The Land

Telling the stories of entrepreneurship, startups, and builders in Cleveland and throughout Northeast Ohio.

Recent Episodes

Feb. 13, 2025

#200: Andy Tran (Arthur Street Ventures) — A Modern Renaissance Man

Andy Tran has lived more lives than just about anyone I know. He’s a serial entrepreneur who has started multiple businesses across industries, including tech, ammunition manufacturing, defense contracting, and tequila, amon…
Feb. 6, 2025

#199: John Knific (Squad) — The EdTech Guru

John Knific is a serial entrepreneur and investor who has built three venture-backed software companies here in Cleveland. His latest venture, Squad, is a peer discovery platform designed to gamify ratings and rankings for G…
Jan. 30, 2025

#198: Rob van Haaren (Proximal Energy) — Powering The Solar Revolution

Rob van Haaren is a Dutch-born entrepreneur and CEO of Proximal Energy, a Cleveland-based SaaS company transforming asset management for solar and energy storage projects. Rob has long been interested in renewable energy eng…
Jan. 23, 2025

#197: Ali Bonar (Oat Haus) — The Granola Butter Company

Ali Bonar — CEO & Co-Founder of Oat Haus, a food company bringing fun and play to eating. Their flagship product, Granola Butter, is the world's first oat-based spread and while Oat Haus was born out of Ali's decade-long bat…
Jan. 16, 2025

#196: Stephen McHale (Graici & Unify Labs) — Serial Entrepreneurship & the Pursuit of Inclusive Prosperity

Stephen McHale — a long-time Cleveland serial entrepreneur with a 40-year career founding, investing in, and building companies. Most notably, Steve served as Chairman of the Board and Chief Executive Officer of Explorys, wh…
Jan. 9, 2025

[Bonus] Rust Belt Rundown featuring Jeffrey Stern of The O.H.I.O. Fund

Welcome to a special bonus episode of the Lay of The Land podcast. Today, we're doing something a bit different as I take on the role of guest on other podcasts to discuss recent developments in my journey and offer a glimps…
Dec. 19, 2024

#194: Hanna Kassis (Babylon Asset Management) — Business Financing, Private Credit, and Growth Capital

Hanna Kassis — founder @ Babylon Asset Management — who has deployed over $1.5 billion in capital throughout his career in alternative lending. Starting with Tim Ryan's congressional campaign in Youngstown, Hanna went on …
Dec. 10, 2024

[In Honor Of] Bob Sopko

It is with a heavy heart that I honor Bob Sopko’s memory by revisiting Lay of The Land 's 12th episode . While no conversation could ever fully capture the breadth or depth of his legacy, I hope this episode relays an essenc…
Nov. 21, 2024

#193: Ryan Schreiber (Streamline) — The One-Stop Streaming Guide

Ryan Schreiber is a long-time Clevelander and major advocate for the city, as well as the founder and CEO of Streamline, an innovative mobile platform tackling one of the streaming industry's most pressing challenges—helping…
Nov. 14, 2024

#192: Jim Weisman (Ingine) — Revolutionizing Knowledge Generation for a Healthier Tomorrow

Jim Weisman, CEO of Ingine, exploring deep into the intersection of artificial intelligence and healthcare In our world where healthcare costs are soaring and drug development timelines stretch into decades, Ingine is revolu…
Nov. 7, 2024

#191: Lance Hill (Within3) — Raising >$100 Million to Breakdown Healthcare Communication Barriers

Lance Hill, CEO of Within3, has led one of Cleveland's most well-capitalized startups, raising over $100 million to transform how the healthcare and life sciences industries communicate. What began in 2007 as a secure peer-t…
Oct. 31, 2024

[Bonus] Marketing Moves — Investing in Ohio's Future: Ft. Jeffrey Stern

Welcome to a special bonus episode of the Lay of The Land podcast. Today, we're doing something a bit different as I take on the role of guest on other podcasts to discuss recent developments in my journey and offer a glimps…
Oct. 24, 2024

#189: Chas D. Withers (Dix & Eaton) — Running Towards the Fire

Chas Withers, chairman and CEO of Dix & Eaton, the storied Cleveland integrated communications firm, known for its specialization in marketing communications, Crisis management, and investor relations, which has partnered wi…
Oct. 17, 2024

#188: Joe Pulizzi (Tilt Publishing & Content Entrepreneur Expo) — Content Marketing, Community, and Cleveland

Joe Pulizzi is a serial entrepreneur and deeply passionate about all things content marketing and entrepreneurship — he is the bestselling author of seven books including Content Inc. , selling over 500,000 copies worldwide …
Oct. 10, 2024

#187: Aaron Hoffman & John Zinno (DeliverThat) — The Future of Catering Delivery

Aaron Hoffman and John Zinno — co-founders of DeliverThat, based in Canton Ohio. Friends for life, the two of them started this business out of Ohio University in 2016 off the bat of a viral tweet and have since proceeded to…
Oct. 3, 2024

#186: Andrew Rising (Encore Venture Labs) — Bridging Cleveland's Industrial Heritage To Its Industrial Future

Andrew Rising, CEO of Encore Ventures Labs. As someone who believes deeply in the opportunity for Cleveland’s future, I find Andrew’s journey to be an inspiring and optimisitc one… …Deeply rooted in the heart of Cleveland’s …
Sept. 26, 2024

#185: Franco Kraiselburd (Asclepii Inc.) — Building the Next Generation of Tissue Engineering and Regenerative Cell Therapeutics to Improve Human Health

Franco Kraiselburd — Co-Founder and CEO of Asclepii — building the next generation of tissue engineering therapeutics for wound healing. I’ve recently heard a life’s work described as a lifelong quest to build something for …
Sept. 19, 2024

#184: John Vickers (Blue Abyss) — Building the World’s Foremost Extreme Environment R&D Facilities for Space and Deep Sea Exploration

John Vickers , Founder & CEO of Blue Abyss. John is building one of the most ambitious and inspiring projects I’ve encountered while exploring what people are building in Cleveland! After spending eight years in the British …
Sept. 12, 2024

#183: Laura Bennett & Alex Krooglik (Embrace Pet Insurance) — The Story of A Cleveland Unicorn

Laura Bennett and Alex Krooglik, co-founders of Embrace Pet Insurance, which was sold in 2023 for $1.5 billion to JAB Holding Company. The duo founded Embrace Pet Insurance after graduating from Penn’s Wharton School of Busi…
Sept. 5, 2024

#182: Dan Nitowsky (Tiger21) —  Wealth Preservation, Legacy, and Ultra-High-Net-Worth Peer Support

Dan Nitowsky, Chair of TIGER 21 Cleveland. Dan, like me is a native New Yorker who has made Cleveland his home & has spent 30 years here in Cleveland as a highly accomplished executive with a proven history of success in dis…

About the Host

Jeffrey Stern Profile Photo

Jeffrey Stern

Telling the stories of builders in Cleveland and throughout Northeast Ohio. Jeffrey is a NYC transplant, principal and investor at The O.H.I.O. Fund, Co-founder @ Axuall, product manager, advisor at Signal Cleveland and Venture for America, and optimist who believes telling the stories of those most inspiring builders around us is one of the best ways to learn and to inspire more to build.